Website design & development

A website your own team can run, not a dependency on me.

Designed in Figma, built in WordPress, handed over with training. Fast, accessible, structured for search, and editable by someone who is not a developer.

Typical timeline
Four to six weeks; eight to ten with a new identity first.
Built on
WordPress with Elementor, on a theme chosen for speed.
Handover
A walkthrough, written notes, and a site you can edit.
What you get

Four things, none of them optional.

A design, not a template

Layouts drawn for your content and your conversion path, in your brand system — not a demo import with the colours changed.

A build that stays fast

Images sized and served properly, scripts kept to what the page needs, and Core Web Vitals checked on mobile before launch rather than after.

Search structure that holds

One H1 per page, clean URLs, titles and metas written per page, schema, an XML sitemap and internal links that make sense.

A handover that works

Training, written notes and a site structured so your next edit does not break the layout.

Process

Five stages, the same every time.

01

Discover

Business, audience, competitors and the honest problem underneath the brief.

02

Structure

Sitemap, page-by-page content plan and the conversion path, agreed before design.

03

Design

Key pages drawn in Figma with the reasoning written down, then the rest built from the same system.

04

Build

WordPress build, responsive down to phone width, accessibility and speed checked as we go.

05

Launch

Redirects, Search Console, analytics if you want it, training, then two weeks of support.

Engagements

Two ways to start.

Website build

Four to six weeks. For a business with an identity it is happy with. Design, build, content structure, SEO setup, training and launch.

Brand and website together

Eight to ten weeks. Identity first, then the site built on top of it, so the two are designed as one thing rather than reconciled afterwards.

Brand identity design →
Related work

Website and interface projects.

District Limo Service website designed and built by Abdul Basit
07 / 08

District Limo Service

Website design · Elementor build

Designed in Figma, built in WordPress. Handed over with training — the team publishes without a developer.

DriveTo product interface and booking flow designed by Abdul Basit
04 / 08

DriveTo

UI/UX · Product design

Booking flow reduced from nine steps to four, with a component set the team keeps building against.

Ace Credit Repair brand identity and WordPress website by Abdul Basit
03 / 08

Ace Credit Repair

WordPress · Conversion design

Rebuilt the site around one clear offer. A single conversion path replacing four competing calls to action.

Imperial One brand identity and website designed by Abdul Basit
01 / 08

Imperial One

Brand identity · Website

Repositioned a property firm from generic to premium. Fewer price-first enquiries, and listings the in-house team publishes in minutes.

Eight projects in totalSee all selected work

Tell me what the site needs to do that the current one does not.

Reply within one working day · hello@designbyab.com